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A first of its kind, authentic Arabic meal plan developed by award winning celebrity Chef – Chef Osama and the team at Kcal Extra with a blend of traditional flavors made right for today’s world

Homegrown and loved food and lifestyle concept Kcal Extra welcomes delicious new Arabic meal plan “ATYAB” to its family of personalized, healthy meal plans. A celebration of the authenticity and heritage of Arabic food and flavors, ATYAB has been designed with the modern Arab in mind – an experience true to their being and identity.

The team at Kcal Extra has partnered with celebrity chef, Chef Osama to take authentic Arabic recipes and make them as healthy as they are tasty with each day ranging between 1000-1300 calories. With this goal in mind, ATYAB was born.

“In the Arab world, food is more than just sustenance to get you through the day, it is who you are,” said Chef Osama. “Arabs love food – they uphold their recipes as a signifier of their identity and where they come from, however this can often be challenged by their desire to maintain and celebrate heritage while also adopting a healthier lifestyle with wellbeing at the forefront.”

“Since its inception in 2010, Kcal has grown to become one of the most well-known brands in the healthy food industry – as it stands, there is a gap in a food experience specific to the Arab palette and this was the opportunity to celebrate and maintain the Arab culture in a new way,” said Mark Carroll, Founder and co.CEO, Kcal.

Creatively-crafted, the ATYAB menu consists of delicious authentic Arabic meals, made healthy and will feature traditional classics including shawarma sambousak, beef tagine and cheese manakish whilst incorporating a modern twist with dishes including chili chicken, loomi shrimp and apple tabbouleh.

ATYAB is now available as part of a 5, 6 or 7 day per week plan, for more information please visit or check us out on Instagram @kcalextrauae.

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